Since its establishment in Brisbane in 1989, The Coffee Club has evolved into Australia's largest home-grown café group, boasting around 400 stores across 9 countries and serving over 40 million loyal customers.

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To spread some festive cheer among The Coffee Club's suppliers, partners, and franchisees, we crafted a playful Christmas card, adding a touch of fun to their signature coffee range. As an independent creative design studio, collaborating with another illustrator to bring this concept to life was an enjoyable experience.

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At Secret Weapon Creative, our partnership with The Coffee Club extends beyond holiday cards. We've collaborated on various marketing materials, including posters, menus, table talkers, press ads, invitations, and programs.

 

Additionally, we've contributed to supporting logo designs and provided art direction for creative photoshoots. After all that hard work, a cup of coffee was definitely in order!

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"A true talent, a problem-solver and always a lifesaver when I need a quick design solution. A flexible, personable, reliable and disciplined design professional with immense talent to boot!.”  ~ Jess Dillon, prev. Marketing Director at The Coffee Club

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