Creating a strong brand shouldn’t feel overwhelming or overcomplicated. My branding packages are designed to create a visual identity that supports where your business is headed - not just where it’s been.
Whether you’re starting fresh or refining what already exists, the goal is the same: a brand that feels aligned, intentional, and built to last.
NEW BRAND OR FULL REBRAND
For businesses starting fresh, repositioning, or ready for a considered evolution.
This is a full brand identity build. It's grounded in strategy and brought to life with clarity and intention. We define the foundations first, then design a visual identity that feels confident, cohesive, and ready to grow with you.
INCLUSIONS
Strategy & Direction
We start with clarity. A brand strategy session aligns your vision, audience, and positioning, supported by a guided questionnaire that uncovers the story behind your business. From there, I provide clear direction on how your brand should look, feel, and communicate - so it resonates with the right people from the outset.
Visual Identity Design
Your brand identity is designed as a complete, considered system. This includes a full logo suite (primary, secondary, and submark), a custom colour palette, and typography styling. (Supporting brand extras can be added to your package - such as patterns and graphics are developed alongside favicons and social media profile assets to ensure your brand shows up consistently across every platform.)
Brand Launch Support
Your brand isn’t designed to sit in a folder. I provide launch-ready social media graphics to introduce your new identity with confidence, along with guidance on signage and physical space branding.
Comprehensive Brand Guidelines
You will receive a detailed brand guide covering logo usage, colour specifications for print and digital, font hierarchy, and real-world visual examples. This ensures your brand remains consistent, confident, and easy to use long after launch.
Delivery
3 week project timeline (or VIP Two Day)
Ideal if your brand is established but needs clarity, cohesion, and a more confident presence - without starting from scratch.
By refining your visuals, we strengthen consistency, and create assets you can confidently roll out across your business.
INCLUSIONS
Strategic Guidance
We begin with a focused strategy session to clarify what’s working, what’s not, and where your brand needs refinement. This session sets clear direction for the work ahead and ensures every decision supports your business goals.
Brand Research and Visual Analysis
I review your industry landscape and competitors to identify opportunities for stronger positioning and clearer differentiation. This ensures your refined brand feels considered, relevant, and confidently aligned.
Refined Brand Assets
Your existing brand is carefully evolved — not rebuilt. I refine key brand assets to improve consistency, clarity, and usability while preserving what already works.
Typography and Colour Curation
Font pairings and colour palettes are refined to strengthen cohesion and elevate the overall look and feel of your brand across digital and print.
Brand Guidelines
You’ll receive clear brand guidelines outlining how to use your updated brand with confidence, ensuring consistency across every touchpoint.
Delivery
1.5 week project timeline (or VIP Single Day)
Your brand doesn’t live in one place. You have the option to expand your package to help you roll your new look out with consistency and ease.
Just a few of the options to consider:
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Custom Icons/Graphics
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Email Signature
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Business Card Design
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Promo Card
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Brochure Design
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Shop Front Signage
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Book Cover Design
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Podcast Cover
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Presentation Slides
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Product Mockups
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Character Illustration
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Pattern Design
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Logo Variations
Add only what you need. No pressure, no overwhelm.
Clear, straightforward pricing with flexible payment options available.
1. PAY IN FULL
FROM AUD $2,900
2. PAYMENT PLAN
x 4 PAYMENTS
3. TWO VIP DESIGN DAYS
EXPRESS FROM AUD $4,400
1. PAY IN FULL
FROM $1,800
2. PAYMENT PLAN
x 4 PAYMENTS
3. SINGLE VIP DESIGN DAY
EXPRESS FROM AUD $2,200
ONBOARDING.
We begin with a discovery call and a structured client brief to align on your goals, direction, and what success looks like for your brand.
RESEARCH.
I explore your industry, competitors, and visual landscape to identify opportunities and inform a strategic design direction.
VISUAL DIRECTION.
Mood boards and colour palettes are developed to define the tone, look, and feel of your brand before design begins.
DESIGN.
I present refined logo concepts with clear rationale, then develop the chosen direction based on focused feedback.
FINAL DELIVERY.
You will receive all final brand files and a tailored brand guide, ready to confidently roll out your new identity across your business.
Throughout the process, I lead the creative direction so you can stay focused on your business, knowing your brand is in expert hands.
STAND OUT FROM THE COMPETITION.
My designs help you look sharp, professional, and legitimate - giving you the edge you need in a crowded market.
CONSISTENCY IS KEY.
I’ll help you maintain a clear, recognisable brand identity that’s consistent across all platforms, making your brand instantly memorable.
ATTRACT THE RIGHT AUDIENCE.
By aligning your brand with your target market’s expectations, I help you attract clients who are the perfect fit for your business.
CONCERNED ABOUT BUDGET?
I get it. But consider this: investing in professional design can save you time, money, and energy in the long run. I provide you with everything you need from the start. This includes ready to use logos, a custom colour palette, your tailored Style Guide and more - so you won’t have to revisit your branding later. We will get it right the first time.
WORRIED ABOUT THE TIME COMMITMENT?
Yes, branding takes time, but it’s worth it. A strong, cohesive brand is an asset that pays off over and over again.
